Innovation and Waste During Fashion Week

THE HUFFINGTON POST- September 22, 2016
By Samata

Truly moving the concept of waste to an innovative place is Cradle to Cradle (C2C), an institute focused on helping to make products safer and more sustainable for our planet; by looking to nature for design inspiration and reflecting how nature wastes nothing, C2C continue to cover new ground in the waste conversation.

Cradle to Cradle’s recent volume pooling initiative, ‘Fashion Positive PLUS’, invites members to jointly assess and develop a materials library and add value by designing circular systems using biodegradeable, safe, intelligent nutrients for products. By encouraging shared intelligence around materials, dyes, trims and yarns, C2C is using a crowd-sourcing approach with a circular economy mentality (the idea that we maximise our utilisation of resources, and then recover and regenerate them at the end of the product life service). 

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